📅 02/20/2021 - 72 hours into IC. Thank you for the insane response so far!
Hello all.
Wanted to drop in to share some updates so far for Series 00's IC2 (http://gh.esclab.co if you haven't checked it out yet)
Only 72 hours in (3 days), we've had an incredible response. So much that our Typeform plan actually ran out of space a day ago and I had to upgrade.. But this is a good problem to have!
📈 Some numbers
>490 interest check survey responses (our IC1 took 1.5 months to hit this number)
An equal split in traffic between Reddit (/r/mkb + /r/mm), Discord, Instagram, and Geekhack
Interest from (in this order of popularity): United States, EU/UK, Canada, Southeast Asia, and Oceania
Series 00 interest (in this order of popularity): Polished SS, Polished Brass, Sandblast Black Aluminum, Sandblast Brass (interesting!), Sandblast Clear Aluminum
Esc key and macro pad are the highest interest in terms of key placement
95 entries into our Easter Egg. Closes in 10 days.
We have added Sandblast Clear Aluminum "P4" to the current Easter Egg as a prize. This mean there will be TWO proto winners (including Sandblast Brass "P4") for the current Easter Egg Hunt.
💬 A selection of feedback
"Love the clean look; what I've been looking for." "Dude these look so good im willing to give up my first born for them" "Beautifully presented--I think this group buy will be the simple but elegant "oomph" that a lot of people are looking for."
"Please have a vendor for SEA/OCE" (Working on SEA!)
A bunch of attempts to crack our Easter Egg in the IC2 form. (Sorry it doesn't work this way, haha)
"Titanium, gold, silver, [some exotic material], etc, please!" 🤐
"We invite you to #degen-hours in Ringer Keys" "Come degen more in RK xD" (I joined)
"The Easter Egg was so fun, and fortified a desire to join the gb even if I don't win the giveaway"
Some concerns on lack of compatibility with Cherry/DSA/KAM/etc (this was an intentional design decision, sorry!)
Requests for engraving customization (we will consider this for future smaller releases!)
Price is cheap/fair/expensive (I suppose different people have different expectations on our pricing)
📰 Upcoming plans:
With the demand for SEA hitting a critical point, we have begun talks with our SEA vendor to move forward. I will share more news as I get it.
OCE still needs more demand. So if you want it in OCE, be sure to fill out the survey and invite your friends to do so.
Review units have been shipped out to content creators. I will update the IC post as they share their thoughts.
Prototypes have been shipped out to Easter Egg Hunt #1, Hunt #2, and ExistentiallyYours Giveaway (https://www.twitch.tv/existentiallyyours) winners - Polished SS "P1", Polished "P2", and Polished SS "P7".
More sticker packs shipped
Thank you for the warm response so far. Working on this with Cubic + Isshin, and sharing it to the world is a dream come true for us. We made esc lab so that we can share simple, honest, and functional products, but also to be a small source of positivity and warmth to the community. Thank you again.
// loop
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